Page 2 Calico Computer Consulting 2.
The keys to success for CCC are marketing and networking, responsiveness and quality, and generating repeat customers. The objectives of Calico Computer Consulting are: Profit — To generate sufficient profit to finance future growth and to provide the resources needed to achieve the other objectives of the company and its owner.
It is imperative that the owner stay up-to-date on the latest technological developments in the computer industry. Relationships developing loyal repeat customers — retainers.This generates sufficient profit to provide a comfortable living for the owner. Growth - To grow the business at a rate that is both challenging and manageable, leading the market with innovation and adaptability. Descriptions are provided below. Includes both emergency and non-emergency technical assistance. The local market for this business, while not new, is wide open for new and expanding consulting firms. Company Summary Calico Computer Consulting will be a start-up venture with the following characteristics: CCC will initially be a sole proprietorship. The objectives of Calico Computer Consulting are: Profit - To generate sufficient profit to finance future growth and to provide the resources needed to achieve the other objectives of the company and its owner. An initial financial analysis of the viability of this venture shows outstanding promise and results. These trends are predicted by industry experts to continue well into the next century. Page 2 Calico Computer Consulting 2. The initial primary service offered will be hourly technical aid, although retainer contracts and projects will be considered in the future growth. While there are a fair number of competitors in the local area, they seem to be widely specialized and widely sized, leaving ample opportunity for CCC to create and expand a niche in the chosen market segments. These will be self-designed and computer generated, of course. This is in line with industry figures that show that computer consulting start-ups are ideal entrepreneurial opportunities with very low start-up costs. To provide a written guide for starting and managing this computer consulting business; a strategic framework for developing a comprehensive tactical marketing plan.
These businesses mostly have a need for temporary technical aid, usually billed at an hourly rate. The intended audience is the owner of this business only; this plan is not intended to obtain financing from outside sources.
Mission — The short term objective is to start this company quickly and inexpensively, with a minimum of debt.